SEO & Website Marketing Ideas / Tips

Link building is the process of generating links from other websites back to your own. Along with good, high quality original content, link building is one of the most effective ways of gaining a high search engine ranking for your site. There are many techniques for generating back links, but you should take care as some are more effective than others, and some may even get you penalised. So, given that link building is so important, and you really should be doing it, what are the best methods for getting great results?

First of all we have article marketing. This process involves writing keyword targeted articles and then submitting them to article directories around the internet. In return for giving these websites free content, they allow you to place links, which can have keyword related anchor text, pointing back to your site. Although most article directories limit you to 2 or 3 links per article, this still makes article marketing one of the quickest and most effective ways to generate high quality, relevant back links. The larger article directories can also supply you with an instant stream of visitors as well as good back links.

A method of link building that still works, but has received a lot of bad press recently is blog commenting. Because spammers have flooded many blogs with loads of unrelated throwaway comments, many blog owners have either disabled commenting altogether or taken steps to make it less effective. However, that said, if you take your time and find high page rank blogs that are DOFOLLOW, and you post relevant comments, then not only are you contributing to the quality of the blog and helping its owner, but you are also much more likely to have your comments approved. Remember that a single line comment can generate the same quality of back link as a 500 word article if done correctly.

Forum posting. This method of back link building is also very effective if done correctly because the links are seen as highly relevant, and it's very quick to do. For example, if your website is about eczema and you create some posts on a forum relating to skin complaints then you can see how the search engines will value the links back as highly relevant. Most forums also allow you to create a signature that is attached to each post you make. This signature can usually have multiple back links, meaning that just by making relatively short forum posts you can be generating a lot of back links as well as directing the forum users to your sites as well.

The final link building method that is highly effective today is the use of social bookmarking. It's also very quick to do and the social bookmarking sites are given very high weightings by the major search engines. Just register, which only takes a few minutes, and then create entries for the main pages of your site. Each entry has a back link which can contain your keyword rich anchor text and a short description. This method of link building can enable you to build a high number of good quality back links in a very short period of time.

Do not waste time on outdated or irrelevant link building tasks. By staying up to date and applying these methods, you will be making the best use of your time and getting high quality back links that will soon have your web site ranking well in the search engines for even the hardest keyword phrases.

Nizam Awang is a marketer and an internet businessman. He's been involving internet business since year 2007. He is so passionate in building his territories in network marketing, sharing ideas, be motivated and enthusiasm in achieving his own financial and time freedom.

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